The famous Vermont-based ice cream company released Hubby Hubby to celebrate marriage equality when Vermont passsed same-sex marriage legislation in 2009. Now, the company is promoting marriage equality in the UK. They released this statement today:
Did you know we were one of the first companies in the US back in 1993 that widened our health & employment benefits umbrella to recognise unmarried domestic partners regardless of their sexual orientation? In 2009 we renamed our legendary flavour Chubby Hubby to ‘Hubby Hubby’ to celebrate gay marriage legalisation in our home state of Vermont, in the US. This March as the UK government debates whether to legalise same sex marriage, we’ve partnered with gay rights organisation, Stonewall, to raise awareness about the importance of marriage equality by renaming our Apple Pie flavour, Apple-y Ever After! If you think that Civil Partnership is the same as marriage, think again! Show your support and help convince members of parliament that it’s time to say ‘I do’ to same sex marriage! You can help support this campaign by “marrying” someone of the same sex through our Facebook App or by writing to your MP using this template. Because everyone is equal and deserves to live Apple-y Ever After!