Bud Light Celebrates Gay Marriage in New Ad

Screen cap via YouTube

Screen cap via YouTube

Bud Light wants you to celebrate unity this Pride season, as the company’s new 30-second spot starring Amy Schumer and Seth Rogen is an homage to same-sex weddings. “The Bud Light Party champions inclusivity among modern beer drinkers and bringing people together—for fun—over a beer,” said Alex Lambrecht, Vice President of Bud Light at Anheuser-Busch, in a statement.

He continued: “By featuring Seth and Amy at a same-sex wedding, we’re showing how all weddings—regardless of who is getting married—share many similarities and moments to celebrate. We created this spot because equality for all Americans is a concept that unites many Bud Light drinkers.”

In an effort to promote their new campaign, Bud Light is rolling out prime-time placement on broadcast channels in New York and L.A. tonight, along with partnerships with influencers like Ellen DeGeneres and GLAAD. Watch the new advertisement, below:

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