Red Nose Day, the national fundraising campaign to end child poverty, will return this year with NBC showcasing a night special primetime programming on Thursday, May 24, 2018. Leading up to the star-studded night of programming in celebration of Red Nose Day. The campaign’s iconic “Red Noses” will once again be available exclusively at Walgreens stores around the country thanks to the nonprofit Comic Relief USA, which harnesses the power of entertainment to drive positive change.
In addition to the support of the official retail and broadcast partners, the charity is proud to once again be working with national partners Mars Wrigley Confectionery with M&M’S and the Bill & Melinda Gates Foundation to change the lives of millions of children, one nose at a time.
Since its launch in 2015, Red Nose Day in the U.S. has raised over $100 million and has sold 30 million of the campaign’s iconic Red Noses, positively impacting the lives of more than 8.3 million children living in poverty. Money raised through the Red Nose Day campaign has supported programs in all 50 U.S. states, Puerto Rico, and 34 countries internationally. It has helped to fund numerous programs to ensure that children in need are safe, healthy and educated, which includes providing more than 32 million meals for hungry American children. Both at home and abroad, Red Nose Day funds have also helped to deliver:
Essential medical services for more than 6.7 million children
Educational support for more than 850,000 children
Care for more than 60,000 homeless children and young people