March To Equality is the most expansive virtual march in history designed to support LGBT equality launched its all-new app. So what’s the goal? MTE wants to collect over 50M steps by Stonewall’s 50th anniversary on June 28th, 2019.
The app will enable users to upload their steps in support of full LGBT equality more easily and frequently. Users will be able to follow all past and current Global MTE Ambassadors, share their progress in the March with their followers, open their own Group Channels, and get informed about the work that other organizations do in collaboration with MTE.
“Our goal is to connect the community via the App! The internet can connect people of all backgrounds around the world in basically no time. While local organizations very often struggle to find the support they need in order to get enough volunteers, or raise enough awareness and funds for the cause they support, MTE will give their work a national and even international stage. Additionally, the March To Equality campaign commits to develop, execute and promote one program in collaboration with each organization. We also invite Organizations that have not yet included LGBT into their programs,” MTE Founder Stephan Anspichler says.
Launch Partner Organizations are: Las Vegas PRIDE, Phoenix Pride Run, The Center Las Vegas, Desert AIDS Project (Palm Springs), Boo2Bullying (Los Angeles), AFAN Las Vegas and Christopher’s Clubhouse (La Quinta). The campaign is also inviting corporations to speak about their initiatives for diversity and inclusion in the workplace. Orbitz, Toyota and The Economist Events (Pride and Prejudice) are listed as alliesfor LGBT equality. Media partners Passport magazine, Compete Magazine and LIVE Magazine join them in this category.
While MTE is currently in negotiations with global corporations to expand equality partnerships on a multinational-level, the campaign has already started logistical preparations for the celebrations of Stonewall’s 50th in New York. Global Ambassadors to the March To Equality have included Hollywood celebrities Alan Cumming, Tilda Swinton, Michelle Clunie, Singer Conchita Wurst, Broadway’s Billy Porter, LGBT activist David Mixner, Bollywood star Celina Jaitly and Major League Baseball’s Billy Bean.