The US has been known to launch all sorts of things into space (including the Pride flag), and Sweden hopes that the US will do the responsible thing and send a condom up into the universe in order to celebrate World Contraception Day. Swedish Association for Sexuality Education (RFSU) has called the condom one of the most important inventions of all time, and it feels that condoms’ roles in the future (in case aliens ever come to earth) will prove the latex device even more important. A spokesperson for the organization that they hope the ad campaign will help show the importance of the contraceptive. “That’s what we want—for contraceptives to be prioritized, politically.”
RSFU, all in good humor, set up a petition website and created this hysterical ad.